Pierre Robert wool garments are made from 100% merino wool. Merino wool doesn't itch, and feels light and comfortable against the skin. It retains heat, wicks moisture away from the skin, possesses antibacterial properties and is, in most cases, machine-washable.

We have strict policies on animal welfare, and only use certified, non-mulesed merino wool.

1. Wool is 100% renewable and natural and is a sustainable material resource.
    
2. The quality of the wool is determined by the breed of sheep, the part of the sheep that the wool comes from and when it was shorn. Merino wool has longer and thinner fibres than other types of wool, and garments made from merino wool feel light and soft against the skin. The fibres are more elastic than standard wool fibres and are better at retaining their shape.
    
3. Wool can retain a lot of moisture without feeling cold and wet, and moisture is drawn away from the skin to the outermost layer of the fabric, helping to keep you dry during and after perspirering. Because of this, wool underwear and socks make up an ideal inner layer for exercise in cooler temperatures. If you begin to perspire, moisture will be transported away from the skin to the outermost layer so that you do not feel clammy or chilly. Wool will also keep you warm even if it is wet.
    
4. Wool regulates body temperature, adjusting both cold and heat. In winter wool has a heat-insulating effect, while thin wool garments can be worn all year round. 
    
5. Wool is flame retardant.
    
6. Wool has antibacterial properties. It inhibits the smell of perspiration, making it the perfect choice for underwear and socks. Wool bras and bra pads are also great for nursing mothers as the material will draw moisture away from the skin and help prevent infection. 
    
7. Wool has self-cleaning properties and is also easy to keep clean. Wool does not need to be washed frequently and can be aired instead of being put in the wash.
    
8. Wool is elastic; it keeps its shape well and there is minimal creasing. If a garment has shrunk, it can usually be pulled back into shape by tugging. 
    
9. Norwegians have a unique relationship with wool. In other European countries, including Sweden, wool is not nearly as popular. A survey done by the research company SIFO in 2012 shows that the average British family owns less than 1/3 of the number wool garments that an average Norwegian family owns (SIFO: Valueing Norwegian Wool 2012).
    
10. 93% of all Norwegian mothers dress their babies in wool (Ipsos MMI 2012).